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Bespoke AI agency · Switzerland

We design bespoke AI solutions for your business, from audit to deployment

We analyse your processes, customer conversations and tools to create assistants and automations that fit your business.

Sectors we serve
E-commerceReal estateHospitalityConcierge servicesWatchmakingB2B services

Projects delivered where precision, confidentiality and customer experience matter as much as the technology.

The real issue

AI only creates value when it understands your business

You don't need yet another AI tool, but a system that understands your information, follows your rules and relieves your teams.

We start from your customer conversations, your processes and the real friction points to design a solution that is useful from day one.

The Botello system

We turn your knowledge into useful, controlled AI assistants

Not an isolated chatbot: your content comes in, the assistant understands and acts, answers and actions come out.

Inputs

  • Website
  • Documents
  • WhatsApp
  • CRM & tools

Your AI assistant

Understands, answers, classifies and escalates according to your rules.

  • Approved sources
  • Brand tone
  • Defined scope
  • Human escalation

Results

  • Reliable answers
  • Qualified requests
  • Automated tasks
  • Human alerted when needed
Transformation

We don't replace your teams. We remove what slows them down.

The right first AI project removes a daily friction and builds trust across the organisation.

Repetitive questions scattered across email, phone and WhatsApp

An assistant answers simple requests and escalates the important cases

Documents, FAQs and procedures that are hard to find

A knowledge base a controlled AI assistant can actually use

Copy-pasting between forms, CRM, spreadsheets and emails

A workflow keeps your tools in sync and prepares the next actions

Method

A clear approach, from problem to system in production

Turnkey

You configure nothing. We deliver it ready to use.

Botello is not a self-service tool. We design, prepare and launch your solution end to end — you receive it up and running, tailored to your business.

What we do

  • Analysis of your needs and your content
  • Design of the assistant and its scope
  • Connection to your sources and your tools
  • Testing, tuning and go-live
  • Monitoring, adjustments and continuous improvements

What you do

  • Tell us what you need
  • Approve the result
  • Request adjustments whenever you like
Controlled AI

Useful AI must be clear, tested and governed

Before launch, we set the frame: what the assistant knows, what it may do, what must be checked.

Controlled sources

The assistant answers from approved content: pages, FAQs, documents, procedures.

Explicit rules

We define what the AI can do, what it must not do and the cases to hand over to a person.

Business testing

Answers and workflows are tested on real situations with your teams before going live.

Limited access

Access to tools and data is limited to actual needs, with a clear, documented scope.

Proof

The proof is not in the demo. It is in the system we deliver.

An AI project is judged in the weeks after launch. We measure concrete indicators and adjust the system.

See our work

Confidentiality

Some systems touch internal processes, customer conversations and operational data.

Method

Every system is monitored on real cases: what works is kept, what drifts is corrected.

Control

Conversations and escalations are reviewed regularly to keep the system within its scope.

What we track over time

  • Recurring requests
  • Autonomous resolution
  • Human escalations
  • Processing time

Let's build the AI solution that fits your reality.

Tell us about your processes and the tasks that take too much time. We will identify the right first use case with you.